I have discovered you can change your life, overcome challenges, and achieve goals by being your core self.

The reason for this is that your Core Self is far more powerful and closer to the surface than you realize.

If you are asked certain questions in a certain order, you can clarify and start using your Core Self in minutes.
See For Yourself
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3 Steps to making the most of your Core Self.

Clarity

Deepen your understanding of your Core Self and what it means to you.

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Action

Align your actions with your core self and your goals. Aligned action takes less energy and moves you forward faster.

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Growth

After you take action, you evaluate the results, celebrate your efforts, and make revisions.

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And then you repeat until you achieve your goal.
Get Started Clarifying your Core Self
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A different approach.

Core Growth Work is not about your values, purpose, or "why." Those things are important for sure but there a is difference between who you are and what you value or what your "why" or purpose is.

I work with you to clarify who you are at your core and make greater use of it in your life. This approach saves you time and energy.

After working with a few thousand people either face to face, in groups, or via my online form, I've found that there are five main core words:
  • Love
  • Joy
  • Happiness
  • Excitement
  • Freedom
What do you think yours is? The good news it takes less than five minutes to determine.
Learn Your Core Word Today
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A few that have worked with me.

I love [Joey's] work because it's so simple and effective. I don't have to think a lot for it to work and that is very helpful given all that I have going on every day.

Shannon Atkins 
Managing Director, Accenture
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What I love about Joey's approach is that it not only allows me to explore different aspects of my characters but it also helps me stay focused on what is important in my own life.

Geno Brooks 
Writer, Director, and CEO of The Artistic Standard
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I was already established professionally in my dream job, but had a need for structure and anchors from which to build my new career. With Joey, I was challenged and able to find a purpose that helped me achieve a better outlook on life, more energy, and overall motivation.

Anna Maria Aune-Moore 
Senior Project Assistant, Resettlement and Family Reunification at IOM - UN Migration
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The Core Statement Tool

A few more that have worked with me.

Yesterday I had my master interview [for the TV Show] in front of so many people, with lights and cameras all facing me. I felt a little nervous at the start… but [I just did what you taught me], and then I was ready to go! Joey, I would never have been able to do this a few months ago!!

Shy Banks
Mom, Model, and Co-Owner of GALACTICO SPORTSWEAR
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Working with Joey has helped me articulate to myself the importance of happiness and how much it motivates me. I learned to see all the places in my life where I have already created happiness, and that has given me the confidence to keep working through challenges as they come up. Thank you, Joey!

Ariana Myers 
Head of US Partnerships, Feebris
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In just a one hour phone call Joey assisted me in finding what my character was missing in one of my scripts. Not only did I learn what I needed for my character, but I also learned something about myself and my purpose. I believe creatives (actors, writers, etc.) will benefit greatly from Joey's work.

Lenny Lenox 
Writer/Director
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Get Started Clarifying your Core Self
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